Mystery Research

We carry out mystery research projects for you, such as mystery shopping, customer surveys, mystery calls, test travelling, store checks and other quality tests tailored to the specific needs of your company.

 

Promotion Campaign Checks

Temporary campaigns for sales promotion are tested using promotion checks. Results should be available as soon as possible, so that the current promotion campaign can be altered if necessary.

Qualified test personnel test the promotion campaign criteria using standardized procedures.

Quality test criteria for personnel:

  • Reception and greeting of customers
  • Availability
  • Friendliness
  • Knowledge about product
  • Helpfulness
  • Willingness to sell
  • Additional sales and increase of turnover

Quality test criteria for the POS (point of sale):

  • Ambience
  • Opening hours
  • Design, setup, interior design
  • Cleanliness / housekeeping
  • Product accessibility
  • Product presentation
  • Information about the product
  • Pricing

Quality test criteria for advertising:

  • How did the customer find out about the campaign?

Promotion checks through gorath servicetest

gorath servicetest is happy to conduct promotion checks for you - from planning and organization, to the final presentation and interpretation of the results.

We would be happy to advise you!

Would you like more information regarding promotion checks? Interested in a noncommittal consultation?

We would be happy to advise you on finding a concept that's right for you! Contact us today.